Conversational Apps FTW!
- Form follows function once again!
- Tell your brand story while guiding people to their goals using engaging scripts.
- Combine education, application and pricing in new online business-models. (Price as they go, Subscription, Easy up and cross-sell.)
- Add a time-component to your interaction design and make your domain information actionable, while simplifying your design patterns.
- Design conversations instead of pages.
- Design engagement; a cohesive set of experiences, tailored to needs over time.
- Design Challenges, Location Vouchers, Special Campaigns, Interactive Storytelling.
- Design for time, location and context.
- Let people pay/subscribe/add your conversational apps to their assistant (The secret of 2021)
- Turn-based conversational experiences make people curious.
- Compounds all effort; let users continue where they left off, well that’s a retention builder.
- Build relationships by levelling up your experience and service design.
- Build scripts instead of pages (flexible, build-in A/B tests)
- Conversational Apps are device agnostic and might replace responsive design; finally one code-base for all screens.
- Based on mental models; Before, During, After & Thoughts, emotions, actions.
Conversational apps are fun, engaging and interactive; a design approach for the 21st century.
"I build Conversational Brands that not ghost their customers after the sale is done."
Conversational UX/UIThe design system for Conversational Brands.
Rebuild as Assistant.
Design for your customers wellbeing.
- Let users subscribe to your Conversational Brand.
- Have a positive impact on your customers life throughout the customer lifecycle.
- Don’t design for you customers, design with your customer.
- Build relationships with your customers by aligning their intent, purpose and meaning.
- Define your Conversational Brand in a co-creation session with your lead-consumers and build the Conversational Assistant the world needs.
Let's work together in 2021.
Become a business everybody loves.
Contact us today.
Level up your experience design.
Embrace Assistant Centered Design.
- Extract your activity pairs and humanize your software design.
- Learn how to pre-prototype an experience map.
- The simple reason why page-based design is past its expiration date, without the design world noticing.
- How to prevent people from quitting, keeping them on their toes, and come back for more.
- How Conversational Interaction Design bridges the gap between chatbots and voice-interfaces.
- How Conversational Apps will differentiate you from your competitors.
- How Conversational Apps enable you to collaborate with partner brands in the digital space.
- How you motivate your team with meaningful software design.
Let's work together in 2021.
Rebuild your application as Assistant.
Being meaningful is good for business.
Buying today is a political act: 55% of consumers believe companies have a more important role than governments today in creating a better future.
A massive 77% of brands could simply disappear and no-one would care.
• 77% of consumers buy brands who share their values.
source vivendi.com
Assistant benefits
- Deliver service across relevant touch points.
- Reduce bounce-rates by starting interactive conversations with your users.
- Surprise and wow your customers with interactive content.
- Show genuine interest in your visitors and tailor to archetypes.
- Applications create work. Assistants solve problems.
- Build relationships by keeping track of users progress.
- Define meaningful task-completions & traction objectives.
- Brand Assistants enables users to continue their experience on other touch points.
- Replace harsh and functional experiences with digital hospitality.
- Brand Assistant scale your story and problem solving potential.
- Compound effort and insight into your Brand Assistant and close all experience gaps.
- Brand Assistants; Adopt a one channel conversational strategy.
NK Projects
1. DEFINE YOUR JUST CAUSE
INSIGHT
Download the free worksheet at gumroad!
Extend your brand with a just cause and make the world a better place.
Free at Gumroad
2. DEFINE YOUR BRAND ASSISTANT
INSIGHT
We need to close our experience gaps by compounding our effort and insights into our Brand Assistant.
Do you support your business with technology, or do you scale your business with technology?
Contact
3. PRINCIPLES FOR YOUR BRAND ASSISTANT
INSIGHT
Prioritize your co-designed principles and you have your roadmap ready.
Extract the actionable design principles for your Brand Assistant and create stakeholder truth.
contact
Stellar UX & Conversation Design courses.
Essential training for your brand assistant team.
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The Conversational Brand checklist
Design for Desired Outcomes. Facilitate digital conversations between actors in your network. Index opportunities in your network by recording meaningful conversations with your customers and