Stellar UX; A new vision for digital design.

Stellar UX is design research and design strategy to safeguard our (digital) future.

I was not happy with what we are designing as software. I remember Rene Lansink, who said in 1998 that design ethics will be vital if we want to safeguard our digital future.

Well I guess, we all F%-up.

It’s 22 years later, and he was right. I started Stellar UX when the pandemic hit in March 2020. Today, December 2020, we can program money, and we seriously need to rethink how and especially what we are going to build in our digital space.

My experience and gut told me that I needed to develop something new if I wanted to stay satisfied with my digital platform design work for the next 22 years.

Money is being redefined. Central bank’s digital currencies (CBDC’s) can become evil quickly. The Internet is broken and toxic. Page-based interaction design is getting old, and we need to redesign how and where we store data. It took me nine months to rethink how our brands, software, and work methods are intertwined. 

Is it done? No, it is not. It probably will never be done, but I sure gave my best. Three workshops, and dozens of design exercises later, and I am re-charged to start a new digital product design adventure. An adventure in designing Humanware, designing Digital Assistants. The change? We are going to design conversations instead of pages, and tailor to needs over time, location & context.

Real-time video, voice over and screen capture are new tools. I created a new digital design studio at home. See you soon 😉

Stellar UX; Rebuild your application and an Assistant with an Attitude, and fuse your brand and your interaction into interactive conversations.


Expose the (micro)frustrations in your apps—the #1 traction killer.

I dubbed the design system Stellar UX and the new front-end interaction design method Conversational Interaction Design or Conversation Design in short.

I wanted to build a new design system to build Conversational Assistants instead of Applications. Let us bring hospitality to the digital space and solve real problems together with designers and non-designers.


Stellar UX is combined design research and design strategy that combined gives us a turn-based interaction system based on mindful natural language, chat-logic, asking questions, ethical design, hospitality, principles, permissioned data, and interactive visual content. 

A mouth full. But you can also call it: Humanware.


We are no robots, so why do we treat our customers so harshly? The attitude in your software will be the distinctive factor for the future! Slowly our companies will move into the network, so we better work on our attitude.

This new design system results in Humanware. Real social software, a hybrid between chatbots and voice-interfaces, but could just a good use video in the conversational scripts. It uses clicks or taps gracefully while removing frustration, well known in our chatbots today. It brings authenticity, branding, and fun to interactive design. Money is becoming more fluid and our linear design approaches need a serious overhaul. Not only from an ethics standpoint but also from a social and philosophical perspective. What are we going to build with technology? Is sales the only thing we focus on? Or can we use technology to truly innovate our society?  

Stellar UX brings conscious and mindful digital design to the web by aligning intent, purpose, and meaning in your conversational brand definition. Define your character in the digital space, and create design principles on how your Assitant will guide your customers and partners to their goals.

Just what the doctor ordered against the toxicity we endure online today! 

“I can’t wait to start teaching and designing again with Stellar UX!” — NK


  1. We seriously need to learn to design meaningful software by aligning our intent, purpose and meaning.
  2. We need to build Humanware instead of software, software is to automate things, humanware is here to assist us in unleashing our creative potential.
  3. Humanware is designed with Public Principles, so you are accountable and responsible.
  4. Building Humanware results in Assistants, building software results in applications.

I love to call it Humanware. It is precisely that; let us build software with human-principles. Humanware comes to life through your conversational brand and conversational interaction design. Resulting in a Digital Assistant with a desirable attitude.

How we humanize our software design is the key to inventing software that positively impacts our daily lives and our environment.

Computers are good at math; Humans are good at new thinking for new possibilities. Let computers gain processing speed; we need to slow down and build meaningful interactive conversations to unleash our greatest human potential.

Happy to bring a new design system to the world, hope we can shape it together.

Stellar UX in one holistic question:
What is the result of your offering in our daily lives?

Become a Stellar Designer and start designing Humanware.
Request an introduction to Stellar UX

Stellar UX Assessment model:

Experience > Thoughts > Emotions > Action

  1. Founders Interview
  2. Where are you now? Where do you want to go?
  3. Define your Meaningful Conversational Brand
  4. Define your Conversational Assistant
  5. Extract your actionable design principles
  6. Discover, Define, Ideate, and deliver your Assistant with the Stellar UX Toolkit

Quotes for a better digital future

“The way we silo ourselves in our daily lives stifles our potential to innovate our digital products.”

“Don’t design for your customer, design with your customer.”

“Why do applications look the same at any time, context, and location? Is this the 21st century?”

“Build Conversational Assistants instead of Applications if you want to build relationships between your employees, partners, and costumers.”

“We need to innovate our Brands, Software, and The Way We Work if we want to create a better world!”

“Scale your team’s problem-solving potential, and co-design experience maps with your lead designers.”

“Mindful use of your domain-specific language will give you a competitive advantage in this fast-moving world.”

“Every Brand a just cause, desirable goals gives our work purpose!”

Do you genuinely want to innovate society with real social technology?

If that is the case, show genuine interest by asking questions instead of telling people what to do. Design conversations and stories and become hospitable in the digital space!

“Humanware is real social software in which care, coach, and respectful communication will manifest itself.” — NK

Initiator Stellar UX & Conversational Interaction Design.

Stellar UX is for designers and for non-designers, which makes it the co-design proof!

Contact me if you want to do a co-design session online, it will be fun.

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